GALA, the native token of Gala Games, a blockchain-based gaming platform, has skyrocketed over 60% in the past 24 hours, reaching a new all-time high of $0.075. The impressive rally comes as the crypto market recovers from a recent slump, with Bitcoin and Ethereum regaining some of their lost ground. However, there’s a catch to GALA’s surge, as it may not be driven by organic demand, but rather by a coordinated pump-and-dump scheme. In this article, we will examine the factors behind GALA’s price action, and the risks and opportunities it presents for investors and gamers.
What is Gala Games and GALA?
Gala Games is a project that aims to create a decentralized gaming ecosystem, where players can own and control their in-game assets, and developers can create and monetize their games without intermediaries or restrictions. Gala Games was founded in 2019 by Eric Schiermeyer, one of the co-founders of Zynga, a leading social gaming company. Gala Games has a team of experienced game developers, designers, and artists, who have worked on popular titles such as FarmVille, Words With Friends, and Town Star.
GALA is the utility token of Gala Games, which is used to power the platform and its games. GALA can be used to buy, sell, and trade in-game items, as well as to participate in governance and reward mechanisms. GALA can also be staked to run nodes on the Gala network, which secure and validate transactions, and earn rewards in GALA and other tokens. GALA has a fixed supply of 50 billion tokens, of which 7.8 billion are currently in circulation.

Why is GALA Surging?
GALA has been on a tear lately, surging over 60% in the past 24 hours, and over 400% in the past month. GALA has also broken into the top 100 cryptocurrencies by market cap, reaching a valuation of over $2 billion. The remarkable rally has been attributed to several factors, such as:
- The growing popularity and adoption of Gala Games and its games, especially Town Star, a simulation game that allows players to build and manage their own towns, and compete with other players for rewards. Town Star has over 1.5 million players, and has recently launched its second season, with new features and challenges.
- The anticipation and excitement for the upcoming games that Gala Games is developing, such as Mirandus, an open-world fantasy RPG, Spider Tank, a multiplayer shooter, and Echoes of Empire, a sci-fi strategy game. These games are expected to launch in 2026, and will offer more immersive and engaging experiences for players, as well as more opportunities to earn and own in-game assets.
- The support and endorsement of influential figures and organizations in the crypto and gaming space, such as Binance, the world’s largest cryptocurrency exchange, which has listed GALA on its platform, and Flare Network, a smart contract platform, which has partnered with Gala Games to integrate its technology and token. These partnerships have increased the exposure and credibility of Gala Games and GALA, and have opened up new possibilities and markets for the project.
What is the Catch?
However, not everything is rosy for GALA, as there is a catch to its surge, which may pose a serious threat to its sustainability and legitimacy. According to some reports and analyses, GALA’s price action may not be driven by organic demand, but rather by a coordinated pump-and-dump scheme, orchestrated by a group of whales and speculators, who manipulate the market to inflate the price and then sell at a profit, leaving unsuspecting investors and gamers holding the bag.
One of the indicators that suggest this possibility is the abnormal trading volume and activity of GALA, which has spiked significantly in the past few days, reaching over $2 billion in 24 hours. This volume is disproportionate to the actual usage and adoption of GALA, which is still relatively low compared to other established gaming tokens, such as ENJ, MANA, and AXS. Moreover, most of this volume is concentrated on a few exchanges, such as Binance and KuCoin, which have lower liquidity and higher volatility than other platforms, making them more susceptible to manipulation and exploitation.
Another indicator that points to this possibility is the lack of fundamentals and innovation behind GALA, which does not justify its current valuation and hype. GALA is not a unique or groundbreaking project, as it faces stiff competition and challenges from other gaming platforms and tokens, which offer more advanced and diverse features and services, such as Enjin, Decentraland, Axie Infinity, and The Sandbox. GALA also does not have a clear and compelling vision or roadmap, as it relies heavily on the reputation and experience of its founder and team, rather than on the quality and originality of its products and solutions.
GALA, the native token of Gala Games, a blockchain-based gaming platform, has skyrocketed over 60% in the past 24 hours, reaching a new all-time high of $0.075. The impressive rally comes as the crypto market recovers from a recent slump, with Bitcoin and Ethereum regaining some of their lost ground. However, there’s a catch to GALA’s surge, as it may not be driven by organic demand, but rather by a coordinated pump-and-dump scheme, orchestrated by a group of whales and speculators, who manipulate the market to inflate the price and then sell at a profit, leaving unsuspecting investors and gamers holding the bag. GALA’s price action may not reflect its true value and potential, as it lacks fundamentals and innovation, and faces competition and challenges from other gaming platforms and tokens. GALA’s surge may be a short-lived and artificial phenomenon, rather than a long-term and natural trend.