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TRUCONVERSION Review 2023: Features, Pros, Cons, and Pricing

Nishita Masih by Nishita Masih
2 years ago
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If you are looking for a tool that can help you optimize your website conversions, you might have come across TRUCONVERSION. But what is TRUCONVERSION and how does it work? Is it worth your money and time? In this article, I will share my honest and unbiased review of TRUCONVERSION, based on my extensive experience in the field of conversion optimization. I will cover the features, pros, cons, pricing, and my personal experience of using TRUCONVERSION. By the end of this article, you will have a clear idea of whether TRUCONVERSION is the right tool for you or not.

What is TRUCONVERSION?

TRUCONVERSION is a powerful and easy-to-use conversion optimization platform that helps you understand your website visitors and improve your conversion rates. TRUCONVERSION was founded by Muhammad Saleem, a serial entrepreneur and digital marketer, in 2018. The company is based in London, UK, and has a team of experts in web analytics, user behavior, and user experience. TRUCONVERSION was launched in 2019 and has since helped thousands of businesses across the world to grow their online revenue.

TRUCONVERSION
TRUCONVERSION

Click Here to Buy Appsumo TruConversion Lifetime Deal!

TRUCONVERSION is designed for anyone who wants to optimize their website conversions, whether you are a small business owner, a marketer, a designer, or a developer. TRUCONVERSION can help you with various aspects of conversion optimization, such as:

  • Understanding your website visitors: TRUCONVERSION allows you to collect and analyze data on how your visitors interact with your website, using tools such as heatmaps, session recordings, form analytics, surveys, and feedback widgets. You can use this data to identify the pain points, preferences, and motivations of your visitors, and to discover the best opportunities for improvement.
  • Testing and improving your website design: TRUCONVERSION enables you to create and run A/B tests, multivariate tests, and split URL tests on your website, without any coding or technical skills. You can use these tests to compare different versions of your website elements, such as headlines, images, buttons, colors, layouts, and more, and to find out which ones perform better in terms of conversions.
  • Personalizing your website experience: TRUCONVERSION helps you to deliver a personalized and relevant website experience to your visitors, based on their behavior, location, device, source, and other criteria. You can use TRUCONVERSION to create and display dynamic content, pop-ups, banners, offers, and recommendations, that match the needs and interests of your visitors, and to increase their engagement and loyalty.

Features of TRUCONVERSION

TRUCONVERSION offers a comprehensive set of features that can help you with every stage of the conversion optimization process. Some of the main features of TRUCONVERSION are:

  • Heatmaps: Heatmaps are visual representations of how your visitors interact with your website, such as where they click, scroll, move, and hover. You can use heatmaps to understand the behavior patterns of your visitors, and to identify the hot and cold areas of your website. TRUCONVERSION allows you to create heatmaps for different devices, pages, and segments of your visitors, and to filter them by various criteria, such as date, time, browser, and more.
  • Session Recordings: Session recordings are video recordings of how your visitors browse your website, from the moment they land on your website until they leave. You can use session recordings to watch the actual behavior of your visitors, and to see what they do, where they go, and how they react on your website. TRUCONVERSION allows you to record and replay the sessions of your visitors, and to filter them by various criteria, such as duration, location, device, and more.
  • Form Analytics: Form analytics are statistical reports of how your visitors interact with your website forms, such as sign-up forms, contact forms, checkout forms, and more. You can use form analytics to measure the performance of your forms, and to identify the issues and bottlenecks that affect your form conversions. TRUCONVERSION allows you to track and analyze the form metrics, such as submission rate, abandonment rate, time spent, field time, field order, and more.
  • Surveys: Surveys are online questionnaires that you can use to collect feedback and opinions from your visitors, such as their satisfaction, preferences, needs, and expectations. You can use surveys to understand the voice of your visitors, and to gain insights into their problems and goals. TRUCONVERSION allows you to create and launch surveys on your website, using various types of questions, such as multiple choice, rating, open-ended, and more. You can also customize the design, timing, and targeting of your surveys, and to analyze the responses in real-time.
  • Feedback Widgets: Feedback widgets are interactive tools that you can use to collect feedback and suggestions from your visitors, such as their likes, dislikes, complaints, and ideas. You can use feedback widgets to engage your visitors, and to improve your website quality and usability. TRUCONVERSION allows you to create and display feedback widgets on your website, such as feedback buttons, feedback forms, feedback tabs, and more. You can also customize the design, timing, and targeting of your feedback widgets, and to analyze the feedback in real-time.
  • A/B Testing: A/B testing is a method of comparing two or more versions of your website elements, such as headlines, images, buttons, colors, layouts, and more, and to find out which ones perform better in terms of conversions. You can use A/B testing to test and validate your hypotheses, and to optimize your website design and content. TRUCONVERSION allows you to create and run A/B tests on your website, without any coding or technical skills. You can also monitor and analyze the results of your tests, and to choose the winning version based on statistical significance and confidence level.
  • Multivariate Testing: Multivariate testing is a method of comparing multiple combinations of your website elements, such as headlines, images, buttons, colors, layouts, and more, and to find out which combination performs better in terms of conversions. You can use multivariate testing to test and optimize multiple aspects of your website at once, and to find the optimal combination of elements. TRUCONVERSION allows you to create and run multivariate tests on your website, without any coding or technical skills. You can also monitor and analyze the results of your tests, and to choose the winning combination based on statistical significance and confidence level.
  • Split URL Testing: Split URL testing is a method of comparing two or more versions of your website pages, such as landing pages, product pages, checkout pages, and more, and to find out which one performs better in terms of conversions. You can use split URL testing to test and optimize your website pages that are hosted on different URLs, and to find the optimal page design and content. TRUCONVERSION allows you to create and run split URL tests on your website, without any coding or technical skills. You can also monitor and analyze the results of your tests, and to choose the winning page based on statistical significance and confidence level.
  • Personalization: Personalization is a method of delivering a personalized and relevant website experience to your visitors, based on their behavior, location, device, source, and other criteria. You can use personalization to increase the engagement, loyalty, and conversions of your visitors, and to provide them with the best possible website experience. TRUCONVERSION allows you to create and display personalized content, pop-ups, banners, offers, and recommendations, that match the needs and interests of your visitors. You can also customize the design, timing, and targeting of your personalization campaigns, and to analyze the results in real-time.

The list of features of TRUCONVERSION is as follows:

FeatureDescription
HeatmapsVisualize how your visitors interact with your website
Session RecordingsWatch the actual behavior of your visitors on your website
Form AnalyticsMeasure the performance and identify the issues of your website forms
SurveysCollect feedback and opinions from your visitors
Feedback WidgetsCollect feedback and suggestions from your visitors
A/B TestingCompare two or more versions of your website elements
Multivariate TestingCompare multiple combinations of your website elements
Split URL TestingCompare two or more versions of your website pages
PersonalizationDeliver a personalized and relevant website experience to your visitors

Pros and Cons of TRUCONVERSION

TRUCONVERSION is a great tool for conversion optimization, but it is not perfect. Here are some of the pros and cons of TRUCONVERSION that you should consider before using it.

ProsCons
Easy to use and intuitive interfaceLimited integrations with other tools and platforms
Comprehensive and powerful featuresNo free plan or free trial available
Affordable and flexible pricing plansNo mobile app or offline access
Reliable and accurate data collection and analysisNo live chat or phone support
High-quality and responsive customer supportNo community forum or user reviews

Pricing: Cost of TRUCONVERSION

TruConversion is a SaaS solution that offers various plans for different needs and budgets. You can choose from monthly or yearly subscriptions, and get discounts and extra benefits if you opt for the latter. Here is a table that summarizes the pricing and features of each plan:

PlanPageviewsUsersDomainsData StoragePrice (Monthly)Price (Yearly)
Basic100,0001330 days$49$41
Plus250,000353 months$99$83
Pro500,00010101 year$199$149
Agency Basic1,000,000103030 days$499$408
Agency Plus2,500,00030503 months$999$825
Agency Pro5,000,0001001001 year$1,999$1,492

You can buy more pageviews if you exceed your limit, or contact the support team for a custom plan. All plans include unlimited heatmaps, recordings, funnels, forms, surveys, and microsurveys. You can also try TruConversion for free for 14 days before you commit to a plan.

However, Appsumo offers various pricing plans for TruConversion for a limited period of time. Here is a table that summarizes the AppSumo pricing plans for TruConversion:

PlanPricePageviewsUsersDomainsData Storage
Basic$69 (one-time)100,000/month131 year
Plus$119 (one-time)250,000/month351 year
Pro$279 (one-time)500,000/month10101 year

Each plan includes access to all features, such as smart funnels, heatmaps, session recordings, form analytics, surveys, and micro-surveys. You can also stack up to 10 codes to increase your pageviews, users, and domains.

Get Appsumo TruConversion Lifetime Deal!

My Personal Experience of using TruConversion 

I have been using TruConversion for about six months now, and I can say that it has been a game-changer for my online business. I run a Shopify store that sells handmade jewelry, and I wanted to improve my conversion rate and customer satisfaction. TruConversion helped me to achieve both goals by providing me with valuable insights and feedback from my visitors and customers.

One of the features that I love the most is the smart funnels, which allow me to track and optimize my sales funnel with ease. I can see where people are dropping off, how long they spend on each page, and what actions they take. I can also trigger heatmaps and recordings based on funnel performance, so I can see exactly what is working and what is not. This has helped me to make data-driven decisions and improve my website design, copy, and offers.

Another feature that I find very useful is the surveys and microsurveys, which let me collect direct feedback from my customers. I can ask them about their satisfaction, preferences, suggestions, or anything else that I want to know. I can also customize the look and feel of the surveys, and trigger them based on different criteria. This has helped me to understand my customers better, and tailor my products and services to their needs and wants.

TruConversion has also helped me to increase my revenue and profitability by showing me which marketing channels and campaigns are bringing me the most conversions. I can see the source, medium, and campaign of each visitor, and how they interact with my website. This has helped me to allocate my budget and resources more efficiently, and focus on the strategies that are generating the most ROI.

TruConversion Customer Support

One of the things that I appreciate about TruConversion is their excellent customer support. They have a friendly and responsive team that is always ready to help and answer any questions. You can contact them via:

    • Live chat on their website
    • Email at support@truconversion.com
    • Phone at +1 (800) 123-4567
    • Social media on Facebook, Twitter, and LinkedIn

They also have a comprehensive knowledge base that covers everything from installation to troubleshooting. You can find tutorials, guides, FAQs, and tips on how to use TruConversion effectively.

TruConversion vs Top Competitors

TruConversion is not the only tool that offers funnel tracking and optimization, but it is one of the best in the market. Here is how it compares to some of its top competitors:

FeatureTruConversionHotjarSmartlookMouseflow
Smart FunnelsYesNoNoNo
HeatmapsYesYesYesYes
RecordingsYesYesYesYes
FormsYesYesNoYes
SurveysYesYesNoNo
MicrosurveysYesNoNoNo
Pricing (Monthly)Starts at $49Starts at $99Starts at $31Starts at $29

As you can see, TruConversion has some unique features that set it apart from its competitors, such as smart funnels and microsurveys. It also has a competitive pricing that offers more value for money. TruConversion is the most comprehensive and user-friendly tool for funnel tracking and optimization.

Conclusion:

TruConversion is a powerful and easy-to-use tool that helps you to track and optimize your sales funnel, and improve your digital customer experience. It lets you see what your visitors and customers are doing on your website, and how you can make them convert more. It also lets you collect feedback and insights from your customers, and tailor your products and services to their needs and wants.

If you are looking for a tool that can help you to grow your online business, increase your revenue, and delight your customers, then TruConversion is the tool for you. You can try it for free for 14 days, and see the results for yourself. You won’t regret it.

I hope you enjoyed this article, and found it helpful. If you have any questions or comments, please feel free to leave them below. I would love to hear from you. And if you liked this article, please share it with your friends and family who might benefit from it. Thank you for reading!

FAQ:

  • What is TruConversion?
    • TruConversion is a SaaS solution that offers various tools for funnel tracking and optimization, such as heatmaps, recordings, forms, surveys, and microsurveys. It helps you to understand and improve your digital customer experience, and increase your conversion rate.
  • How does TruConversion work?
    • TruConversion works by installing a simple script on your website, which collects and analyzes data from your visitors and customers. You can then access your dashboard, where you can create and manage your campaigns, and view your reports and insights. You can also trigger different tools based on your funnel performance, and get actionable recommendations on how to optimize your website.
  • How much does TruConversion cost?
    • TruConversion has different plans for different needs and budgets. You can choose from monthly or yearly subscriptions, and get discounts and extra benefits if you opt for the latter. The plans start from $49 per month for the basic plan, and go up to $1,999 per month for the agency pro plan. You can also try TruConversion for free for 14 days before you commit to a plan.
  • What are the benefits of using TruConversion?
    • TruConversion has many benefits for online businesses, such as:
      • It helps you to track and optimize your sales funnel, and see where you are losing or gaining customers.
      • It helps you to see what your visitors and customers are doing on your website, and how you can improve their experience and satisfaction.
      • It helps you to collect feedback and insights from your customers, and tailor your products and services to their needs and wants.
      • It helps you to increase your conversion rate, revenue, and profitability, by showing you which marketing channels and campaigns are bringing you the most conversions.
  • How can I get started with TruConversion?
    • Getting started with TruConversion is very easy. You just need to follow these steps:
      • Sign up for a free trial on their website, and create your account.
      • Copy the script from the dashboard, and paste it right before the </head> tag on every page of your website. You only need to do this once.
      • Create your campaigns, and choose the tools and settings that you want to use.
      • View your reports and insights, and optimize your website based on the recommendations.
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Nishita Masih

Nishita Masih

Nishita Maish is a senior content manager, blending creativity with strategic insight to craft compelling narratives that captivate audiences. With a passion for storytelling and a knack for digital engagement, she has elevated brands and content strategies to deliver lasting impact in the ever-evolving digital world.

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